8th of March 2017. A night where one of the biggest shocks in Football history occurred. Led by the likes of Messi, Neymar and the hero of the night Sergio Roberto overturned a 4-0 deficit for Barcelona to win 6-1 against Paris St Germain in one of the greatest comebacks in football history. On the same night Fickle Friends new track “Hello Hello” was given its first opportunity to shine on Huw Stephens show. However the track didn’t share much of a similarity with the football, there was little shock or excitement in it.
It’s another catchy pop track, hopeful that it’s bubbly vocals and fetching melody will captivate it’s listeners. The track has a reminiscent feel of last years Foxes smash hit “Body Talk”, it’s no doubt Fickle Friends can produce a catchy track, “Hello Hello” being another one that will haunt your head for hours.
However in my opinion it sounds a tad generic. In an era with so much competition for the next big pop band there is little in this track that sets it apart from the rest. Although groovy and pleasant it could be replicated by the vast amounts.
The tracks lacks character and innovation, if Fickle Friends keep producing tracks like “Hello Hello” there’s no doubt the Brighton Band will maintain and still potentially grow their fan base but if they want to compete on the biggest scale they’re going to have to think outside the box. More meaningful lyrics, bolder instrumentals and revolutionary hooks are needed.